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SEO insights in Spanish.

Practical guides, comparisons and analysis of the SEO world from a LATAM perspective.

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Technical guide

How Many Google Reviews Do You Need to Rank on Maps? Benchmark Against Your City's Top 3

How many Google reviews do you need to rank on Maps? There's no magic number: calculate your gap against your city's top 3 in count, rating and recency.

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Technical guide

Why Your Online Store Isn't Showing Up on Google: A Diagnosis for Shopify, Tiendanube and WooCommerce

Your store not showing up on Google? Find out if it's not indexed, ranks only for your brand, or is just too far down. For Tiendanube, Shopify and WooCommerce.

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Practical guide

Does Google Search Console Have an App? How to Check Your Search Console Data on iPhone

Does Google Search Console have an app? There is no official app. What you can see on iPhone through the web, third-party viewers, and apps with GSC built in.

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Technical guide

Search Console and AI Overviews: How to Read the Generative AI Report (and What It Leaves Out)

What the Search Console generative AI report shows, what it leaves out (clicks, queries, position), and when the opt-out control actually makes sense.

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Technical guide

How to Know If You Appear in Google's AI Overviews (and Track Your Citations)

How to know if you appear in Google's AI Overviews: the three ways to track your citations, what each one costs, and what to check when you rank top 3.

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Buying guide

How to Choose an SEO Rank Tracker in LATAM: A 10-Point Checklist and the Hidden Costs

How to choose a rank tracker for Latin American markets: quota math, check frequency, SERP data provider, country coverage, support hours and real UI language.

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Technical guide

How to See Which Keywords Your Competitors Rank For (and If They Are Beating You)

Track competitor keywords the useful way: not by scraping another domain's universe, but by watching who outranks you on your own terms, week over week.

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Agency guide

The Monthly SEO Report for Clients: What to Include and How to Build It Without Looker Studio

How to build an SEO report for clients: a six-block structure, the KPIs worth reporting, and a month-end workflow that needs no Looker Studio.

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Technical guide

Search Console Deletes Your Data After 16 Months: How to Keep Your SEO History

The Search Console performance report keeps a rolling 16 months. What disappears, how to export it before it does, and why a rank tracker is not a GSC backup.

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Agency guide

Rank Tracker for Agencies: Tracking 5 Clients Without Paying $79 a Month

The real math behind a rank tracker for agencies: 5 projects, 50 quota units, and how many keywords each client actually gets once cities are counted.

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Technical guide

Search Console Regex: The Filters That Reveal the Queries You Are Not Tracking

A copy-paste library of regular expressions for the Search Console performance report: brand, questions, comparisons and LATAM geo filters.

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Buyer's guide

Free Rank Tracker: What You Can Actually Measure Without Paying

What a free rank tracker really measures, why every SERP check costs money, and how far 5 keywords with a weekly check actually get you.

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Diagnostics

Your Google ranking dropped: how to tell a real drop from noise

Before you change anything: how to tell a real ranking drop from normal SERP noise, how much history you need, and what to do in the first 48 hours.

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Technical guide

Incognito mode does not tell you your real Google ranking

Incognito clears cookies, history and your session — but not your location, language, device or the SERP features that push you down. What to measure instead.

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Technical guide

Mobile vs desktop rankings: why they do not match and which one to watch

The same keyword shows position 3 on desktop and 7 on a phone. Why the gap happens, which number to report, and how to track both without paying twice.

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Technical guide

How to Check Google Results from Another Country Now That google.com.mx Redirects to google.com

Checking Google results from another country no longer means typing google.com.mx. What changed, why gl is not enough, and how to measure rankings by country.

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Search Console

Search Console's average position is lying to you (and it's not Google's fault)

How Search Console average position is calculated, why it never matches what you see in the SERP, and what it measures versus a rank tracker.

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Technical guide

Keyword Cannibalization: How to Detect It with Search Console (and Confirm the Fix Worked)

Detect keyword cannibalization with the Search Console query filter, pick the surviving URL with a numeric rule, and verify the fix over four weeks.

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Technical guide

Multi-city SEO: how to track keywords in Bogotá, Mexico City and Madrid (2026)

Your Google position is not one number — it is one number per city. How much quota multi-city really consumes, how each tool bills it, and which cities to prioritize.

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Local SEO

Your Business Shows on Google Maps from Your Store, but Not Across Town

Business not showing on Google Maps? Separate a broken listing from a proximity radius problem, with a diagnostic protocol and honest expectations.

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Technical guide

How to Measure Your Real Google Maps Ranking (Searching Yourself Doesn't Work)

The method for tracking your Google Maps ranking city by city: what contaminates a manual search, how often to measure, and the limits of city-level tracking.

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Local SEO

Google's AI Is Eating the Local Pack: What Local Businesses Must Measure Now

AI Overviews turned local SEO into three surfaces: organic, local pack and AI citation. What to measure on each one, how often, and what it costs.

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Diagnostic guide

Your CTR Dropped but Your Ranking Didn’t: What Happened and How to Win Clicks Back

Clicks down, position flat. How to diagnose it in Search Console, what AI Overviews really did to organic CTR, and when rewriting titles actually helps.

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SEO Tactic

Positions 11–20 on Google: how to push to page 1 (2026)

Keywords in position 11–20 are your biggest SEO opportunity. 5 tactics ranked by ROI, an example scenario with +60% traffic in 8 weeks, and how to spot them with Search Console.

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Comparison

Best Rank Tracker App for iPhone (2026)

Honest analysis of 6 SEO rank tracking apps for iPhone. Decision by user profile.

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Comparison

Rankiamos vs SEO Edge — the LATAM alternative

Point-by-point analysis against SEO Edge: multi-city, mobile + desktop, Spanish-language support and honest pricing.

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